Welcome to the world of web and graphic design

What is webdesign?

In short, webdesign is the process of designing a webpage and presenting the content through the internet (using webhosting), and making it available to the end-user with the help of a web browser.

So why do you need a website?

You can’t expect potential clients to take your business serious if you don’t have a website. Websites improve customer confidence and also your business’s image.

Your top competitor most likely has a website.

More than ever before people are turning away from traditional means of finding information and turning to the internet to find the required information.

Companies spend millions creating brochures and distributing them. By having a website you can have an online catalogue, always up to date.

More than 2,4 billion people use the internet every day. So by not having a website, you will be missing out on a lot of potential business.

A website are online 24 hours a day, 7 days a week, 365 days a year. In other words, your business never sleeps and you do not loose potential clients.

Expand your reach. People from across the street and across the border have access to your products and services from the comfort of their own space.

Sell directly. E-commerce is an ever expanding way of selling and as a bonus you have reduced overheads.

Websites tailormade to your spesifications

Many people have the misconception that hiring a professional web developer will be out of their budget, but a custom build website is becoming increasingly affordable. If you need a website built, there’s never been a cheaper time to start.

We can provide you with everything that you need to get your website up and running, from domain name registration and website hosting to professional design and development. Our service also extends to helping you update your website as and when needed.

Our mission is to help small and medium-sizes businesses develop or expand their web-presence through creative and effective web design and maintenance.

What is graphic design?

Graphic design is the art or skill of combining text and pictures in advertisements, magazines, logo’s, business cards or flyers.

Why do you need your ideas in print?

Print is tangeble
Educational research has indicated that we are more likely to remember something the more we are able to interact with it. By physically turning the pages in a publication, or unfolding a brochure more of our senses are engaged in the process, leaving a stronger impact on an audience.

Print stands out
With so many business switching their campaigns to be solely online a print ad stands out more now than ever before. With good design and new creative printing techniques your piece can still look like something your audience has never seen before.

Print is credible
Well established companies have been using print marketing long before online marketing was an option. By using print marketing you can make your company seem established and credible through association.

Print is informative
Because online ads tend to be quite small, clicking on the ad is vital to delivering information to a target market. A print ad, however can deliver more pertinent information to the public much easier.

Print is less expensive than you may think
Printing techniques have greatly advanced since companies began using printed advertisements, making printing far more affordable for businesses than it used to be.

Print is engaging
Websites are often skimmed while a user is searching for a specific piece of information. The printed word, however, has a much higher retention. This is the same reason that teachers suggest students take notes by hand rather than on their laptops and reading study materials in a text book rather than online.

Print can target specific markets
Proper placement of your print ad can allow your ad to effectively reach a particular demographic. Print ads can be carefully placed to target people in specific areas or people who may use particular facilities or services. Print ads can reach niche markets through placement in particular publications or specific placement within a publication. Direct mailers can be used to target people who live in spescific areas.

SPONSORSHIP

From time to time we might sponsor a worthy cause at our discretion with any or all of the following:  Website design, maintenance, hosting, creation of digital flyers and/or the creation of digital advertisements.  The sponsonship is solely at our discretion and we reserve the right to terminate the sponsorship at any given time.  If you feel your business is worthy of a sponsorship, please send us an email with all your details, business or NPO information as well as a motivational letter.  We will get back to you as soon as possible.

Palacewebdesign, the marketleader in web and graphic design at your service

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